Pear + Aaptiv + Life Health

PEAR will proceed to ship innovation and interesting experiences for the Aaptiv product line, whereas Life Health will use the ability of its industry-leading gear, international footprint and linked health technique to extend consumer attain and enrich the product expertise.

In the present day PEAR Sports activities® introduced the acquisition of Aaptiv. Aaptiv is among the hottest exercise apps available on the market, with almost 13 million downloads and over 36 million courses taken. Aaptiv is a pure match with PEAR’s personalised, scientific method to health and wellness digital teaching. The Aaptiv model will proceed to function and profit from the mixed energy of PEAR and Life Health.

Peer plans to drive the expansion of Aaptiv’s premium digital well being and wellness content material and quickly rising member group by way of two key initiatives. First, PEAR will strengthen the ability of Aaptiv’s choices by integrating PEAR® Coaching Intelligence®. This patented AI know-how creates hyper-personalized, correct digital health and well being plans utilizing a person’s biometric knowledge, health stage and targets.

Moreover, Peer will additional its unique gross sales and advertising and marketing partnership with Life Health, the worldwide chief in industrial health gear, to broaden consciousness of OPTIV to customers and employers. Life Health is nicely positioned to develop the Aptiv group by way of elevated funding, and the corporate plans to ship Aptiv customers extra immersive content material and linked health experiences by integrating their gear experience.

Brian Pitstick, Peer VP and GM of Linked Health, mentioned, “This strategic mixture of {industry} leaders fuels our health group and empowers folks to achieve their well being targets. PEAR will proceed to ship innovation and interesting experiences for the Aaptiv product line, whereas Life Health will use the ability of its industry-leading gear, international footprint and linked health technique to extend consumer attain and enrich the product expertise. ,

Demonstrating the dedication and perception on this strategic partnership, Life Health made a further fairness funding in Peer to additional align pursuits and facilitate joint progress efforts. Mike Vancora, Life Health Senior Director of Company Technique, mentioned, “We’re excited to broaden our digital ecosystem with Pier and Aptiv. Pierce has been a robust companion in serving to us develop and supply a linked health expertise to our prospects. We see a powerful alternative to broaden the Life Health group by increasing our partnership and embracing the fantastic group that Aaptiv has constructed. ,

Zach Rabin, CEO of Aptive, mentioned, “The chance to affix forces with Peer and combine its cutting-edge AI know-how to raised serve and develop Aptive’s enthusiastic health group is past thrilling. Sit up for working with the Life Health group to broaden our -market technique, create distinctive linked health experiences, and develop our superior Aaptiv group.”

The hybrid health mannequin combining digital and in-person experiences is right here to remain. This strategic acquisition and partnership represents a rising demand for clever hybrid health options. Based on an article revealed within the World Financial Discussion board in September 2020, international downloads of health and well being apps elevated by 46%. This pattern of on-line health coaching coupled with the rising consciousness of well being and wellness attributable to COVID-19 is driving the market globally. Moreover, a current Shortlister survey discovered that 57% of employers now give a excessive precedence to wellness as a enterprise goal; Cell app and cellular entry is a precedence.

Aaptiv gives a versatile consumer expertise that permits customers to find when and the place they like. Sooner or later, this health journey shall be extra exact and personalised by peer coaching intelligence, and Life Health’ presence within the residence, gymnasium and studio will permit customers to traverse every surroundings with ease.

The phrases of this acquisition and partnership settlement weren’t disclosed.

in regards to the pear

Peer Sports activities is catering to the personalised supply of digital well being, wellness and health packages. Our platform and options present on-demand personalized teaching that delivers an amazing expertise for shoppers and enterprises. For extra info go to http://www.pearsports.com.

Aaptiv. about

Aaptiv Inc. is a digital well being firm that gives world-class content material and merchandise to assist members obtain their targets. Aaptiv members have entry to a number of thousand audio-based courses in additional than a dozen classes, together with working, energy coaching, yoga and sleep. Aaptiv’s courses have been taken greater than 35 million instances for the reason that firm’s launch. For extra info go to http://www.aaptv.com.

about life health

Life Health is the worldwide chief in skilled health gear and sport tables. The corporate manufactures and sells its energy and cardiovascular gear, billiard tables and equipment, and sport room furnishings by way of its household of manufacturers together with Life Health, Hammer Energy, Cybex, ICG®, SCIFIT and Brunswick Billiards. Its gear is distributed in 166 international locations. Life Health is headquartered in Franklin Park, Illinois, close to Chicago. For extra details about the Life Health household of manufacturers, go to http://www.lifefitness.com.

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